Brief: To design packaging to have shelf appeal in gourmet shops within the Goulburn district.
Solution: Liquid created a label design that appeals to locals, and to gift buyers who are looking for a stylish local brand. The design uses fresh, strong, contemporary colours that cut through the clutter of a store and connect with image-savvy customers.
Result: An olive oil brand that has appeal in any gourmet store, whether in the country or the city. Strong brand recall due to the clarity of the brand name and vibrancy of the label.
||Branding / Design links|