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Brief: To create a fresh look around the packaging for Chez Vous Cuisine. Originally established around traditional, "home-made" values, the client wanted to refresh their look to appeal to modern buyers. Solution: We designed labels that appeal to the boutique-style buyer. The packaging uses fresh colours and simple, stylish graphics to speak to image-savvy consumers. Result: The company has increased its market reach by attracting a corporate gift clientele alongside the existing retail audience. |
Services used
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Branding / Design links |