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Brief: To completely update the school's promotional material and reposition it within its catchment area. Solution: Liquid's design demonstrates traditional values with a contemporary twist. It focuses on the school's holistic approach, fostering students' intellectual, physical and social development in a nurturing and encouraging environment. The design has a very human quality and captures a passion for life and learning. Result: The prospectus design set the school apart from local competition by raising its profile without alienating its established audience. The overall result was an increased intake of new students. |
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