Liquid Creativity

Brief: The brochure was created as a showpiece to establish Gecko as a national  leader in the kids fitness arena. To inject fun an engagement into the Gecko brand and encourage potential Fitness Clubs to get on board as a Gecko licensee.

Solution: We created a vibrant and cool brochure design that appealed to design savvy young fitness trainers, whilst still maintaing a playful and quirky kids brand. Illustrative elements helped create a fun and engaging brand personality.

Result: Gecko has successfully used the brochure as a key tool to entice fitness clubs to get involved as a Gecko licensee. The Gecko stand and brochure at the Australian Fitness and Health Expo generated a real buzz, resulting in a significant intake of new licensees.

• project management
• poster design
• brochure design
• art direction
• illustration
• print management

• Branding services
• Branding articles
• Free branding strategy