Brief: To develop a suite of brochures aimed at the financial services industry to support ESRI Australia’s sales team. To create a brand message across all media to reflect the client's professional services and Geographical Information Systems (GIS) technology.
Solution: Liquid created personalised stories that introduce people within the financial services sector to GIS technology. These real finance sector scenarios illustrate the core benefit of ESRI Australia’s technology: ‘the power to see more and do more’.
Result: A suite of brochures that talk clearly and directly to their audience. ESRI is now known as a solution provider to help financial services businesses make smarter and more effective business decisions using the power of location intelligence.
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