Brief: To create a brand message across all media to reflect ESRI Australia’s professional services and Geographical Information Systems (GIS) technology.
Solution: Liquid created personalised stories on how to use ESRI Australia’s GIS technology across various industries. These real scenarios illustrate the core benefit of ESRI Australia’s technology, ‘the power to see more and do more’. We developed these stories consistently across print, electronic and web media using a recognisable design and colour palette for brand recognition.
Result: A professional brand that is recognisable within the client's target industries. ESRI is now known as a solution provider to help organisations make smarter and more effective business decisions using the power of location intelligence.